GAFA, Google, Amazon, Facebook and apple were reminded by the Financial Times website four times ago that a number of new generation technology competitors are emerging from the East. In the next few years, a storm of storm will be triggered in the circle of large science and technology companies, making the competition in the science and technology industry more intense.

What are the effects of these "Oriental giant beasts" on Western markets?

The foreign media believe that in the field of innovation, the difference in China is that it is willing to try and learn. In the United Kingdom and the United States, we can see fashionable words like artificial intelligence (AI) and augmented reality (AR) everywhere. But so far, they have rarely seen their practical applications in real life.

And in China, technology companies are using them in a practical way.

A typical example is the recent Starbucks store opened in Shanghai.

It is understood that this store is the world's largest Starbucks, and is the world's first experience with AR's new retail coffee workshop. This AR technology by X laboratory research of Ali's Artificial Intelligence Lab, the customer can pass the AR sipping coffee while exploring, feel Starbucks coffee baking, production and cooking process, at the same time through the AR technology can intuitively feel the details of each workshop of 20 thousand square meters.

But in the eyes of the foreign media, it would be difficult for the Alibaba to cooperate with Starbucks in the UK to follow this approach. Although business models in eastern and Western countries are similar, how to provide users with the same services and experience in the west is a huge challenge for these Oriental technologies. The way western consumers buy things is different from those of Chinese consumers. Chinese technology companies need long time to meet with users to understand this.

However, although it is difficult to defeat the western science and technology enterprises in the local market, but China technological innovation enterprise is full of uncertainty in China this huge market after baptism and years of experience which is growing up enterprises, itself has a strong ability to adapt to the environment and the capability of independent innovation, so the survival rate and the rate of competition in global business ecology is very high.

These Oriental technology giants are shaking up the status of world technology giants represented by Google, Amazon, Facebook and apple, prompting the global technology development ecosystem to develop mutually benign.